There are two types of businesses. Those that do SEO and get free traffic from Google and Bing, and those who donât and wonder why theyâre shrinking a little more year after year.
The fact is that search engine real estate is a massively valuable asset, and Google is doing everything it can to sell as many ads as possible without losing leads. Remember, theyâre an advertising company before anything else. Itâs in their best interest to make sure companies like The Portland SEO company canât âgame the system.â One manâs gaming, is another manâs game of choice.
The fact is that we at Your Portland SEO Company believe in giving the little guy a chance. If you look at the progression of rankings over the last 8 years, more and more traffic is going to massive brands and big ad spenders. Iâm not alleging conspiracy, Iâm just saying you have to fight with every asset you have. Unless youâre already a Fortune 100, then please by all means waste your cash on TV, Radio, and Display Ads.
The people that pedal in the drivel of âSEO is deadâ are either terrible at execution, have been burned before, or donât understand itâs no longer as simple as handing over money for links. Thatâs the reason why we take a multidisciplinary approach that puts your customers first and the algorithm second.