Miami based company, JMK Notary & Services-SEO branch, follows a formula using a Biblical principle. The law of reciprocity says that you will reap what you plant in due season. SEO (search engine optimization) is a long-term strategy, which is like planting seeds in the ground.
All SEO benefits come over time when built properly. Of course, you can see some immediate results, but significant impact will take longer. Therefore, you must put out positive content that helps others with something tangible (coupons-immediate gratification) and intangible (knowledge-valuable for a lifetime). The law of reciprocity works best when everything is done in good faith.
When companies honor this system, they can expect positive results. For instance, JMK Notary & Services applies the of reciprocity found in several Bible passages. The result: both company branches are listed as “Favorite Places” on Google and a “Top Merchant” on Merchant Circle with great reviews. For years, the company has used SEO to avoid costly paid advertising and receives calls/emails for service every week. 
SEO experts can improve page rank by making changes to a Web site, producing quality content and knowing where to advertise for free. The combination of automated and manual techniques brings about constant online exposure that does not disapear, unlike pay-per-click when the budget is exhausted. JMK SEO uses a customized formula for each client based on their initial interview. The SEO formula is constructed to determine how much effort should be allotted for certain promotional aspects. For example, 80 percent content and 20 percent link building. To learn more about the Bible’s law of reciprocity formula application regarding SEO, visit the JMK Notary & Services press release for additional details.
