Using Google Trends for Writing Ideas

Wed, Jan 19, 2011, by N. Sun

Search Engines

Google Trends is a great website that helps writers tremendously. Use it to find out how popular a search term is, how popular a website is, what the hottest searches are, etc.

Google has a tool that can help writers come up with ideas for articles. It can also show how often something is searched on Google. This tool is called Google Trends. On Google Trends, you can see many topics and searches that are popular currently.

So if you are unsure what to write about, take a look at Google Trends. This unique site contains a list of “Hot Topics” and “Hot Searches.” Hot Topics shows the news that are gaining popularity from news sources, social networking sites, blogs, etc. Hot Searches shows the Google searches that rise the most suddenly in popularity. Keep in mind that it does NOT include general search terms like “cats.” It only shows the terms that suddenly are searched more. They are both updated hourly, while the actual search trends are updated daily. Notice how “Hot Searches” is what Triond uses for their “Topic Suggestions” list.

You can also compare the popularity of two search terms. Just use commas to separate the two. So if you wanted to compare the number of searches of desktops and laptops, just type in “desktops, laptops.” You may notice numbers by your search term. That number is the relation from your second search term to your first search term. If you compared the laptops to desktops, just the way I typed it, you would probably see a “1.00″ next to “desktops.” And there is also a number around “6.20″ besides “laptops.” This means  that laptops are searched for about 6.2 times more often than desktops.

Websites can also be compared. If you type in “” in the search, Google Trends shows you the amount of traffic that has received in the last few years. And you can also compare websites. Say you want to compare and Just type in “,” There you will see that is about 17 times as popular as See what I mean? This is useful stuff!

Image via Wikipedia.

Google Trends is very useful for writers. A good idea is to type in a new article’s main search term into Trends and see how much search volume it has. Sometimes a term doesn’t have enough search volume to be displayed.

This is a great site that gives writers some really great information. Check this cool tool out yourself at Google Trends.

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21 Comments For This Post
  1. Ed Torrez Says:

    Great information for anyone looking for solid topics that draw traffic, great share.

  2. ceegirl Says:

    Good information, thanks.

  3. JoeStone Says:

    I love google trends

  4. researchanalyst Says:

    Google Hot Trends is an addition to Google Trends which displays the top 20 hot, i.e., fastest rising, search-terms of the past hour in the United States.

    This is for searches that have recently experienced a sudden surge in popularity.

    For each of the search-terms, it provides a 24-hour search-volume graph as well as blog, news and web search results. Hot Trends has a history feature for those wishing to browse past hot searches.

    Hot Trends can be installed as an iGoogle Gadget. Hot Trends is also available as an hourly Atom web feed.

    Google Trends is a public web facility of Google Inc., based on Google Search, that shows how often a particular search-term is entered relative to the total search-volume across various regions of the world, and in various languages.

    On August 5, 2008, Google launched Google Insights for Search, a more sophisticated and advanced service displaying search trends data.

  5. CanIgetMyPrivacyBackPlease Says:

    Great information, Thanks for sharing

  6. Brenda Nelson Says:

    For me its just best to write on things I know about.. rather than doing research on hot topics that I am clueless about.

  7. GameLive Says:

    wow……… google trends

  8. VeehCirra Says:

    Its very interesting,sometimes its good to know what people need and search for.

  9. LJ Spain Says:

    Thanks for this helpful information.

  10. Jimmy Shilaho Says:

    I have never known this. Will check it out immediately.

  11. Nina Mason Says:

    Funny, I was actually in there tonight looking for something someone had mentioned to me but I did not find anything.
    Like B. Nelson, I prefer to write about things I know or researched.

    Great information. Thanks N.

  12. Stable Says:

    Nice information. I’m sure many writers will find Google Trends useful

  13. PaulB Says:

    I’ll keep trying with this, even though I am not very numerate. good stuff.

  14. Joie Schmidt Says:

    Appreciate the share.



    -Joie Schmidt.

  15. rowanman28 Says:

    It’s good for seeing which keywords are rising fast in popularity, but to actually get search volumes, you have to use the Google Adwords keyword tool.

  16. Mr.Soloxen Says:

    Very informative.Thanks

  17. Ryan125 Says:

    Thanks, I needed good ideas for writing

  18. Maryellen Honkomp Says:

    Great article; great tips. Thanks. :)

  19. BruceW Says:

    I prefer to write about subjects I already know a fair bit about or which interest me enough to make the research fun. That might not get me as many views as writing about topics chosen to be popular search subjects, but I guess I’ll just have to live with that.

  20. Susan Pence Says:

    Good read! You might also wanna take a look at this..

    Top 10 Interesting Google Trends

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