The Goal of the Article
This article will help you become a better blogger or webmaster, and bloggalist ( blogger and journalist). Excellent blogging , bloggalism or web publishing in general is the only way you can survive the panda’s fury.
What is the Panda?
Google panda is one of the new innovations to Google,s search results ranking algorithm. This new innovation has changed SEO on the web forever.It was designed by a google engineer Navneet Panda , using parameters from human experience and artificial intelligence.
Google used human testers to establish a set of criteria for content quality and the overall quality of a web site.According to Wikipedia ,the human testers measured the following aspects for thousands of sites :quality, design, trustworthiness, speed and whether or not they would return to the website.
The Webmaster’s Response
This new trend hurt the SEO efforts of many web masters, but all hope is not lost . We have to work with the times and not against the panda ( in this particular case). All webmasters have to cope with this panda.
We have to focus more on maintaining better sites and creating better content.If you do not have an idea how to do that, you can see my article :How to Blog According to Yourself for Free.
In addition to the tips in the article How to Blog According to Yourself for Free ; here are some additional tips.The Tips in the above article is for blogging, but it will help any webmaster create more textual content effectively.
Using Google to cope with Google – search google for the google sites below
Use Google trends to find out what the world is searching, keep your content close to the trend.’Google trends’ and ‘Google insight for search‘ are good sources of ‘rising searches’. Rising searches are searches that are pulling in more traffic at a particular time.
‘Google Zeitgeist‘ and ‘Google keyword tool‘ are also good tools you can use to plan for content.’Google analytics‘ will also help your site in no small way.
Google google gone
You should begin to exploit rising searches in a short-term /quick blogging plan.Use Google trends to create content that you will promote for a shorter period of time – while the trends last. Act fast while trends last.or trends will google google gone away.
Build a Strategic Web-Publishing Plan
The quick short-term blogging plan must contain high quality levels for content. It must be relevant to local social groups you are involved with. This is because one of the new emphasis of the google panda is the relevance of content to people in a social sense.
You must also look towards a longer term content plan my article How to Blog according to Yourself for Free, will help you to do just that.
Exploit the news it always sells
Start a news blog or page on your website – this will help you to stay with the trend.Don’t just post links to breaking news sites , try to analyze the news.
Become a bloggalist , write about the news analytically, and in a way that affects your social audience – your family ,friends and fans on your social network accounts. Use the following link to get free premium resources for journalism.
Go Social – Connect family and friends to content
Integrate more social media into your website,focus more on twitter , google plus and face book. These sites have most of the social media traffic.use the addthis tool to add your web pages to social networking sites.
Update your websites content more frequently. Google’s new search index called Caffeine ( which was launched in June this year) likes the idea of ‘freshness’. It provides ‘50 percent fresher results for web searches’ than ‘the older google index. Therefore you have to improve upon your research as a webmaster, cite recent ,relevant and new sources – of information.
Reduce the advertising in your website to a few – choose the best and leave the rest.You should trim down your advertising to the few good advertising networks.
Use google adsense it is one of the leading platform for web publishers.Others are adbrite , kontera, chikita , infolinks , vibrant ,clicksor,pocketcents,exit junction ,ad bull and dynamic oxygen.
Dynamic oxygen is new and it accepts worldwide traffic like google adsense.It is also good for bloggers outside the us like Indian bloggers, and south African bloggers.However it is for everyone in the world , who wants to make some more money from their websites.
Limit the amount of ad networks running ads on your site to 3 or 4.Read more about the best alternatives to adsense here at rosswalker .
Google panda rankings favor trends,news ,relevant key words and social interactivity.While Google Caffeine indexing favors fresh contents and updates.Therefore follow these tips with all seriousness , to become a bigger player in the new world of Google search.
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