The Importance of Backlinks

Tue, Nov 3, 2009, by cutedrishti8

Marketing

Some useful information on Backlinks.

If you’ve done any research on search engine optimization, you would have in all probabilities come across the term backlink. Backlinks are hyperlinks found in other sites that point to your website. Google and other search engines use these links to determine the importance of your website. Let’s, for example, consider the search term “click here”. If you perform this search on Google, you’ll find that Adobe Acrobat Reader’s website is listed first in the hierarchical order of listing. How can this be possible? Let’s see below.

If you open Adobe Reader’s site and search for the term “click here”, it’s unlikely that you’ll find it. The reason then why search engines think this is most relevant site is owing to the fact that websites all over the planet point a backlink to this site with the anchor text “click here”. The anchor text is the wording that the user sees over a hyperlink. With millions of websites pointing to Acrobat Reader for this keyword (search term), search engines rank Adobe Reader’s site incredibly highly for this keyword.

Good Quality Backlinks

The above example would have illustrated to you the importance of backlinks. However, there can be significant differences in the qualities of backlinks. Backlinks that come from pages that Google considers important (those with a high page rank) are more important than those that Google doesn’t consider important. If you could get a backlink from the BBC website or Wiki, that would be a great quality backlink.

Getting lots of backlinks is probably a good idea too, but the general consensus is that a combination of high quality and high quantity works best.

If a backlink points at a website that is relevant to the site it comes from, it would make it a better backlink. A dog owner’s website pointing at a pet website is probably okay, but a building company’s website pointing at a computer manufacturing website is not.

Creating backlinks

Backlinks can be created online in a number of places. You could reply to threads on forums, write articles or write blogs. All these methods allow you to place backlinks in your signature at the end of your post, thus creating backlinks. If you are serious about ranking, well, you must not ignore backlinks in Google and other search engines.

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40 Comments For This Post

  1. Diverseblogger Says:

    This is very true! As always a great article and thank you for sharing

  2. CaSundara Says:

    Some important info, especially for those of us with blogs. Nicely explained, too. A good article.

  3. Themax Says:

    haaaa!! I bet you this article is very Important for many of us,
    Nice job m8 keep on sharing :)

  4. Katien Says:

    Useful info. Thanks.

  5. diamondpoet Says:

    Very informative article, thanks for sharing.

  6. ken bultman Says:

    Me no savvy. I’m tickled when I turn on my computer, it lights up.

  7. alc Says:

    Terrific write!

  8. Peter Cimino Says:

    Awesome article, with great advice.

  9. cutedrishti8 Says:

    As usual Ken …I liked your funny comment…

  10. cutedrishti8 Says:

    Yes Thermax you are true..Helpful for people like us..

  11. johnnydod Says:

    well pointed out.. backlinks do so much..and now with your article we all understand a little more

  12. cutedrishti8 Says:

    Thanks Johnny…will keep on sharing information that will help us all

  13. cutedrishti8 Says:

    Thanks CaSundara, will try to give some helpful information always to Triond Community

  14. Teves Says:

    Thats a good idea…Thanks

  15. cebuanaeyez Says:

    I learned something new today…thank you!

  16. Joe Dorish Says:

    Good backlinks really help!

  17. Paul2KAD Says:

    Very good advice. I forgot to mention that in my online promotion article!

  18. petercurtis97 Says:

    back links interesting information, I also noticed your English writing improved

  19. Goodselfme Says:

    TX for sharing your wisdom with me.

  20. CA Johnson Says:

    Your article was very informative. I have read about backlinks, but I wasn’t that familiar with how it worked. Thank you so much for sharing this info with us.

  21. Shirley Shuler Says:

    Very informative, thanks for sharing this information.

  22. Eunice Tan Says:

    Thanks for making me learn something

  23. Jane Benitez Says:

    Thanks for a very useful article and very well explained.

  24. OnlineAnalyst Says:

    A very interesting article indeed.I will certainly try to use the tips given here.Thanks for a very good post.

  25. mr sir Says:

    Yes, I’ve found they’re very important. Nice article!

  26. giftarist Says:

    Great article, informative!

  27. Frances Lawrence Says:

    Helpful advice, thank you.

  28. martie Says:

    I still don’t quite understand the whole concept.

  29. chitragopi Says:

    Informative article.

  30. PhoenixRox Says:

    excellent info and advise on backlinks. You did a great job explaining the concept

  31. Burcu Unal Says:

    Wow I should learn more about this SEO subject, thanks!

  32. Lenjur Says:

    good information,thanks

  33. Ruby Hawk Says:

    Sounds like good advise.

  34. deep blue Says:

    Very interesting post. I will try to reconcile my thinking about this internet protocols in due time.

  35. Avaxier Says:

    Didn’t know about this. Great info!

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